Three directions for the new website. They share the same palette and the same type. They differ in register: how classic or how editorial the firm feels. Pick one, or mix (“B’s hero with C’s masthead” is a fine answer).
The most decorated estate firm in the Treasure Valley, run with the warmth of people who will explain it at your kitchen table, and defend it in court if they must. All three directions are green-and-bone with a clay spark, real Eagle photography, and a Caslon headline. None is cold, cheap, or templated.
Photos below are placeholders (green blocks). The real environmental shoot of Sandra and the team in the Eagle office is the biggest single upgrade, and is still to be scheduled.
The safe, dignified, timeless version: her embossed letterhead, finally on the web. Symmetric and formal, credentials given room to breathe. The closest to convention, and deliberately so.
Wills, trusts, probate, and estate litigation for Treasure Valley families. We build the plan, and defend it if it is ever challenged.
Hero sketch. Layout and type only, not final copy or photography.
Warm and human without being casual. An asymmetric hero with a real photo, the heritage line “Building a Future for Your Heirs” brought back as a motif, and the plain-English promise up front. This is the Big Idea’s sweet spot: decorated, but warm.
Sit down with us and we’ll walk you through it, in words that make sense.
Hero sketch. Layout and type only, not final copy or photography.
The bold edge of what still reads dignified: a heritage editorial look with a masthead, a folio, oversized Caslon, and generous white space. Reads like a distinguished publication about the firm. The most memorable, and the furthest from her current site.
Wills, trusts, probate, and estate litigation for Treasure Valley families. We build the plan, and defend it if it is ever challenged. Best Lawyers since 2003 · 4.6★ · 38 reviews.
Hero sketch. Layout and type only, not final copy or photography.
It lands dead center of the Big Idea (decorated but warm), it fixes the two things the old site got wrong at once (cold stock hero, hidden credentials), and it is the safest “yes” for the buyer while still looking nothing like the competition. A is the fallback if you want maximum tradition. C is there if you want to be boldest.
Reply with a letter: A, B, or C. Or a mix. Then I build one full homepage in that direction, screenshot-graded, for your approval.